By Neetu Shaw,
Executive Partner for Financial Services, Higher Education & Automotive Industries, Clarity Insights

As financial services organizations prepare for the new year, her article on The Green Sheet is worth a read. Whether you're already working on a data-driven culture or want to learn what the term means, her article is a good overview.

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Attention all acquiring banks, payment processors, ISOs and merchant level salespeople (MLSs): as you make your marketing and business plans for 2019, please understand that if creating a data driven culture isn't on the list, you may not see success in 2020.

There is no question that by 2020, disruptive fintech and banking models will have taken hold. A glimpse ahead shows rampant development and use of blockchain, continued rollout of biometrics, increased focus on cybersecurity, real-time personalized and automated customer experiences, and innovative cognitive and artificial untelligence (AI) technologies at play. 

Click here to read the rest of the article over on The Green Sheet › 

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