Understanding the Potential of Augmented Data Analytics

on May 20, 2019 11:28:03 AM | By Patrick McDonald | Analytics
Gartner recently published its report, “Top 10 Data and Analytics Technology Trends That Will Change Your Business.” As the authors of the report note: “These data and analytics technology trends will have significant disruptive potential over the next three to five years.” Augmented data analytics emerges as one of the key trends highlighted in the report. This article is intended to help you gain a better understanding of this important trend in data analytics.
Read More

5 Reasons You Need Customer Data Analytics

on May 7, 2019 6:49:19 AM | By Patrick McDonald | Analytics
Professor Leonard Schlesinger of the Harvard Business School, considered one of America’s foremost experts on customer service, had one of his greatest moments of insight while waiting in a grocery checkout line. As he waited with his full basket, he watched customers breezing through the express line. He wondered, “Why is the store punishing me, making me wait for a long time with my $300 cart, while people spending $3 get the royal treatment?” It seemed the store wasn’t analyzing customer data and didn’t know their customers. To Schlesinger, the issue had to do with a misalignment of customer service and customer prioritization. The supermarket couldn’t identify its best customers.
Read More

What Are Advanced Analytics?

on Apr 26, 2019 2:14:32 PM | By Kevin Claybon | Advanced Analytics Analytics
What type of flowers should you get for your mother on her birthday? Let’s say she’s 60 years old and comes from Maine. She might love an arrangement that featured Lupines and Yellow Violets. Those are native to Maine. In addition to pleasing your mother, you’ve also just demonstrated the principles of advanced analytics. You instantly processed numerous variables about your mother’s preferences and came up with the perfect floral choices. But, what if your job was to recommend birthday flowers for 50,000,000 American women? That’s where things get interesting, and a bit challenging.
Read More

Key Steps to Success with Self-Service Analytics

Caitlin Willich knows a thing or two about self-service analytics, having helped Fortune 500 clients across the nation implement successful projects. In this piece featured in Information Management, she shares the keys to success.
Read More

3 misconceptions hurting operational risk modeling (and what you can do about it)

Operational risk is a fact of life for financial services firms, but it doesn't have to be the major source of anxiety it often becomes. Big data and advanced analytics can help organizations improve their risk management practices with precise modeling that identifies potential risks before disaster strikes.
Read More

FCC changes may make 1:1 marketing a reality

Federal Communications Commission Chairman Ajit Pai made a lot of noise recently with proposed changes to federal policies governing cable companies and ISPs, changes that could result in making one-to-one (1:1) marketing a reality.
Read More

The Future of TV is Today: How TV is Using Big Data

on Jun 1, 2017 6:15:00 AM | By Clarity Insights | Big Data Media & Entertainment Analytics
Read More

Improving CX Shouldn't Hurt EX - Employee Experience

Adjusting the customer experience (CX) can also have an impact on the employee experience (EX) While enhancing the customer experience (CX) is a primary focus within many businesses, it can be difficult to pinpoint the process that will glean the most impactful results. 
Read More

How to Create a Blueprint for Your Healthcare Data

Successful healthcare organizations are keeping their competitive edge by collecting, analyzing and using decades worth of data to inform their future decisions. But, in the same way that a home can not be built properly without a clear blueprint, data analytics can not be performed without a solid underlying data model.
Read More

Subscribe to our Blog

Read Recent Posts: