Survive or Thrive? Data and Analytics Trends That are Reshaping Corporate Priorities

As market research suggests, your strategy  for data and analytics is ...

Customer Analytics | 1 min read

Why Patients are Fleeing Health Systems and How Providers Can Fix It with Patient Analytics

From disease awareness to post-treatment discharge, patients pay close...

Customer Analytics | 3 min read

Hold ‘Em or Fold ‘Em: Understanding the Value of Customer Retention Analytics

A customer wants a better credit card interest rate from your financia...

The Customer is Always...Oh, Never Mind...The Art of a Customer Data Strategy

The customer is always right. Uh, no... what if the customer wants som...

Understanding the Potential of Augmented Data Analytics

Gartner recently published its report, “Top 10 Data and Analytics Tech...

5 Reasons You Need Customer Data Analytics

Professor Leonard Schlesinger of the Harvard Business School, consider...

What Are Advanced Analytics?

What type of flowers should you get for your mother on her birthday? L...

Why You Should be Using Customer Data and Predictive Analytics to Prevent Churn

Customer data is the key to practically everything—from personalizatio...