Online Merge Offline (OMO): Understanding Your Customers’ Needs Wherever They Are

At the close of 2018, nearly 50% of global retail and wholesale busine...

Quality over Quantity: Making Value-based Care Live Up to its Promise

Legislation and programs outside the Affordable Care Act have passed i...

Democratizing Data Analytics: Change Management for Smarter Access and Adoption

As business intelligence has evolved over time, we’ve watched more peo...

Data & Analytics Trends: 2019 Highlights and 2020 Predictions

We’ve reached the new decade and that means you’re either busy wrappin...

Survive or Thrive? Data and Analytics Trends That are Reshaping Corporate Priorities

As market research suggests, your strategy  for data and analytics is ...

Customer Analytics | 1 min read

Why Patients are Fleeing Health Systems and How Providers Can Fix It with Patient Analytics

From disease awareness to post-treatment discharge, patients pay close...

Customer Analytics | 3 min read

Hold ‘Em or Fold ‘Em: Understanding the Value of Customer Retention Analytics

A customer wants a better credit card interest rate from your financia...

The Customer is Always...Oh, Never Mind...The Art of a Customer Data Strategy

The customer is always right. Uh, no... what if the customer wants som...